How IMAPA Health Clinic Increased Patient Onboarding With a High-Converting Website

How GroViral redesigned IMAPA Health Clinic’s digital presence and boosted patient sign-ups with a clean, modern, conversion-focused website.

Background

IMAPA Health Clinic approached GroViral with a common challenge:
despite offering quality healthcare services, their online presence wasn’t strong and their old website didn’t reflect the level of professionalism they wanted patients to see.

Their previous website was:

  • Slow

  • Outdated

  • Hard to navigate

  • Not optimized for mobile

  • Lacking a clear booking pathway

This caused low patient onboarding, especially from online channels.

Their main goals were:

  • Modernize the website

  • Showcase their services clearly

  • Improve trust and first impression

  • Make appointment booking easy

  • Increase new patient signups

What GroViral Delivered

1. Complete Website Redesign

GroViral built a new, beautiful, modern website that immediately improved credibility and patient confidence.

Key upgrades included:

  • Clean, medical-grade design

  • Mobile-first layout

  • Clear navigation

  • Service pages with strong explanations

  • Doctor/clinic profile sections

  • Integrated WhatsApp + Call-to-book CTA

  • Faster page speed (improved by over 70%)

The new design positioned IMAPA as a trusted, professional clinic at first glance.


2. Conversion Optimization

The website wasn’t just visually upgraded — it was built to convert.

GroViral added:

  • High-visibility booking buttons

  • Easy appointment request forms

  • Service pages with patient-friendly explanations

  • Testimonials + trust elements

  • Location map + contact section

This removed booking friction and encouraged more patient action.

The Results (First 60 Days)

🔥 3× Increase in Online Patient Onboarding
The new website generated significantly more appointment requests and inquiries.

🔥 Higher Patient Trust & Engagement
Visitors spent more time on the website and browsed more pages.

🔥 Improved First Impressions
Patients frequently mentioned the professionalism and clarity of the website.

🔥 Stronger Brand Presentation
IMAPA now looks like a modern, reliable, patient-focused clinic online.

Client

IMAPA GLOBAL

Onboarding Date

Feb 2022

Role

Increased Patient Onboarding With a High-Converting Website